Monthly Archives: March 2011

Sports From the Couch – Purwhat the Hell is Going on in West Lafayette

by Jeff Showalter I’m confused by the recent goings on with our friends at Purdue. Matt Painter was courted by Missouri, one of the ugly ducklings in the Texas subdivision called the Big 12 (minus Colorado and Nebraska). Painter, magnificently played the part of struggling diva, deciding between to suitors. As a good businessman, he [...]

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Sterling Media Tip of the Week – Guests Should Compel Listening, Not Repel It – 3/31/11

If it’s Thursday, it must be time for another Sterling Media Tip of the Week! I’m preempting my treatise on communication between talent and management because over the past couple of days I’ve overheard two conversations about how the media is sexist because the NCAA Women’s Final Four is not getting the same media coverage [...]

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Purdue Recruiting Should Be Helped by Matt Painter’s Dalliance with Missouri

by Kent Sterling There are instances when a head coach negotiating with another school can bring some negatives.  Recruits get nervous, and more importantly their parents get nervous.  Opposing coaches like to quietly point out his nomadic tendencies.  Then there are rare times when it actually helps. The strange case of Matt Painter should calm [...]

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Final Four – Are You an Expert?

by Travis Schroering I just can’t wait for the Final 4 to be played this weekend and watch Butler be crowned as champion, so I can stop reading, hearing and watching all these so-called “experts” give us their picks and predictions for games. What makes someone an expert on college basketball? Must they have played the [...]

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Lack of Coverage for NCAA Final Four Is Not Sexist – By the Way, Ladies and Geno, Welcome to Indianapolis

by Kent Sterling The media devotes its time and resources to covering those stories and events about which people care most.  It doesn’t build interest – the media reflects it.  That’s the rule, and no other rules in media matter if that one is followed. I was sitting in the Big Apple Bagels in Fishers [...]

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Baseball’s Opening Day–Just One of 162

by Kyle Miller You wake up on the first day of college courses ready, awake, anxious and prepared to have a successful semester.  First week goes by and you do all the assigned readings, spending hours upon hours on the first chapter in each course. Second week creeps up and you wake up Monday morning [...]

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Butler’s Ronald Nored – the Bulldogs’ Toughest Defender and Nicest Guy

by Kent Sterling Matt Howard is getting a lot of press these days – all of it deserved.  ESPN’s Doug Gottleib calls Howard, “the most valuable player in college basketball”, and he might be right.  Shelvin Mack has athleticism and the ability to create his own shot that have been a key to both Butler [...]

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Sterling’s Daily Apology – to Readers of Bernie Miklasz – 3/31/2011

Here’s the thing with a 24-hour news cycle – you wait to publish, and someone else gets the audience.  So instead of waiting until two sources are willing to confirm a story, you go with the one guy who has never steered you wrong before.  All of a sudden, what was provided to listeners is [...]

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Sports Digest – March 31, 2011

Painter stays put, Nored becomes media star, and the Pacers post another win. Boilers – Painter staying great for Purdue, but scare leaves bruise – Indy Star (Kravitz) Boilers – Never play poker with Matt Painter – ESPN (Brennan) Butler – Nored is a media darling – Star (Woods) Pacers Use bench to beat Pistons [...]

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Cody Zeller Performs Well in McDonald’s All-American Game

by Kyle Miller Judging performances in the McDonald’s All-American Game can turn a wise man into a fool.  Players are out to get theirs and put on a show for the fans, all while having a little bit of fun.  Lack of defense and ball movement makes it difficult to see just how good these [...]

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