It’s the last day of the month, so it’s time to update the Twitter rankings for the Indianapolis media. You can either embrace Twitter as a way to immediately communicate directly with a limitless number of media consumers or not. With every opportunity that passes to build a brand, the value of that brand recedes.
Tweeting is easy, instant, and engaging. If people in the media get tired of communicating directly with listeners, viewers, and readers, they should sell insurance.
Kent Sterling led all media types with a 12.9% gain, which more than doubled the next most aggressive gainer in the radio division. WISH-TV’s Anthony Calhoun led the TV talent with a 6.8% gain. As you might expect, one of the two Indianapolis Star’s Colts beat reporters, Mike Chappell rides his seasonal Colts to a 7.4% positive move to lead the print group.
Click here to follow Kent on Twitter
We added a digital section which will grow as I find more people writing about Indianapolis sports, but Ken Bikoff led that group with a modest 2.9%.
Here are the updated standings divided by media (percent increase followed by total followers):
Sports Radio in Indy
- Kent Sterling – 1070 the Fan 3,021 to 3,410 +12.9%
- Greg Rakestraw – 1070 the Fan 4,856 to 5,108 +5.2%
- Conrad Bruner 1070thefan.com 5,256 to 5,513 +4.9%
- Derek Schultz – 1260 WNDE 3,640 to 3,767 +3.5%
- Jake Query 1260 WNDE 7,441 to 7,663 +3.0%
- Michael Grady – 1070 the Fan 9,117 to 9,380 +2.9%
- JMV – 1070 the Fan 18,234 to 18,740 +2.8%
- Mark Boyle – Pacers play-by-play 7,589 to 7,793 +2.7%
- Eddie White – Pacers Postgame 4,460 to 4,534 +1.7%
- Kevin Lee – 1070 the Fan/NBC 6,346 to 6,439 +1.5%
- Dan Dakich – 1070 the Fan 59,902 to 60,407 +0.8%
TV Sports Anchors/Reporters in Indy
- Anthony Calhoun – WISH, 5,545 to 5,924 +6.8%
- Eric Yutzy – WTHR, 2,229 to 2,369 +6.7%
- Larry Hawley – Fox 59, 1,157 to 1,216 +5.1%
- Dave Calabro – WTHR, 7,562 to 8,068 +5.0%
- Rich Nye – WTHR, 4,169 to 4,344 +4.2%
- Jeremiah Johnson – Fox 59, 3,986 to 4,138 +3.8%
- Amanda Maynard – WISH, 889 to 920 +3.5%
- Brittany Diehl – Fox 59, 1,851 to 1,914 +3.4%
- Chris Widlic – WISH, 1,511 to 1,561 +3.3%
- Chris Hagan – Fox 59, 4,660 to 4,805 +3.1%
- Brad Brown – RTV6, 524 to 539 +2.9%
- Dave Furst – RTV6, 4,258 to 4,358 +2.3%
- Jason Spells – RTV6, 1,805 to 1,826 +1.2%
Print/Digital – all with Indianapolis Star unless otherwise noted (beat in parenthesis)
- Mike Chappell (Colts) 13,983 to 15,013 +7.4%
- Mark Ambrogi 1,657 to 1,755 +5.9%
- Phillip B. Wilson 14,209 to 14,886 +4,8%
- Kyle Neddenriep (Preps) 10,798 to 11,217 +3.9%
- Phil Richards 2,833 to 2,937 +3.7%
- Mike Wells (Colts/ESPN) 25,310 to 26,121 +3.2%
- Zak Keefer (Butler) 3,989 to 4,102 +2.8%
- Bob Kravitz (columnist) 35,459 to 36,435 +2.8%
- Dustin Dopirak (Bton H-T) 7.306 to 7,460 +2.1%
- Curt Cavin (Racing) 12,189 to 12,342 +1.3%
- Terry Hutchens (Fox – IU) 12,655 to 12,777 +1.0%
- Michael Pointer 3,733 to 3,760 +0.7%
- David Woods 5,549 to 5,553 +0.1%
- Stephen Holder (Colts) 9,104
Digital
- Ken Bikoff @kbikoff 1,840 to 1,894 +2.9%
- Chronic Hoosier (hoosierchronicles.com) 15,583 to 15,892 +2.0%
- Alex Bozich @insidethehall 18,546 to 18,843 +1.6%
- Mike Pegram @peegs 12,961 to 13,157 +1.5%
- Tom Lewis @IndyCornrows 4,030 to 4,066 +0.9%
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Some see Twitter as a necessary evil, and other as a fun diversion – something to do during games that allows direct two-way communication. Isn’t that why we got into this business in the first place? What it really allows is brand building with enthusiastic media consumers.