Category Archives: Media

Emmis Indy scores with WIBC’s cancellation of Rush Limbaugh
April 13, 2015

by Kent Sterling It was the right thing to do today, as it would have been the right thing to do 10 years ago.  WIBC has decided to live without the modest ratings boost provided by the expensive partnership with the formerly monolithic ratings booster Rush Limbaugh. When WIBC signed the deal to add Limbaugh […]

Marshawn Lynch exactly right in assessing Super Bowl play call
March 2, 2015

by Kent Sterling Haters gonna hate, and Seattle Seahawks running back Marshawn Lynch has his share of haters because of his aversion to talking to the media. What he said over the weekend to a Turkish TV network in his first meaningful comments about the controversial play call that led to a game-deciding interception in […]

ESPN’s Stuart Scott leaves legacy that will inform young broadcasters forever
January 5, 2015

by Kent Sterling There is one trait in anyone who communicates for a living that is invaluable.  It separates stars from those soon to enter the sales end of the business.  It is authenticity, and ESPN’s Stuart Scott knew that better than anyone. Scott died yesterday at the age of 49 because there is a […]

Tiger Woods, Bill Belichick, and RGIII’s ignorance elevates media’s status
November 20, 2014

by Kent Sterling Really smart people continue to treat the media like the enemy rather than making the small effort necessary to befriend and use it to their advantage. Dan Jenkins is a sportswriter at the end of a long career, and he posted a fake (supposedly satirical) interview with Tiger Woods.  I haven’t read […]

Ben Bradlee’s death reminds us why so many got into journalism
October 22, 2014

by Kent Sterling When I saw “All the President’s Men” in a Louisville movie theater in 1976, I thought exposing conspiratorial hubris like Bob Woodward and Carl Bernstein did during Watergate would be the coolest thing anyone could do with a professional life. And working for a boss as cool as Jason Robards’ portrayal of […]

Monday Night Football’s 700th game evokes memories of a more fun generation
October 14, 2014

by Kent Sterling Before we started to take sports so damn seriously, there was a Monday Night Football broadcast that was more TV party than typical play-by-play. Howard Cosell, Don Meredith, and Frank Gifford brought swagger and celebrity to the NFL, and their performance was more important to the success of the show than the […]