by Kent Sterling The fewer people at the conference table, the better the chances for a good strategy being enacted. That’s a pretty good rule of business. Yesterday, the NCAA voted to allow members of the Big Five conferences to sit at their own smaller table. That move will allow members of the ACC, Big […]
by Kent Sterling For the majority of college athletes, the NCAA does its job quite nicely. Athletes earn degrees and learn the incredibly important lessons that the adversity of competing provides. The school gets notoriety, a marketing platform, and a campus esprit de corps. Players get education. Nice. But rules aren’t written to provide cover […]
by Kent Sterling It’s time for the big money schools to declare independence from the NCAA. Schools not in the big five conferences (Big Ten, ACC, SEC, Pac 12, and Big 12) are served very well through their membership to the NCAA. At that level, the term student-athlete is entire appropriate. The chances of a […]
by Kent Sterling Kentucky is just too big and athletic for UConn to beat tonight, or so I believe. The work Kentucky does on the offensive glass makes them a very tough team to put away. In every game in this tourney, the Wildcats have outpaced opponents on the offensive glass for a total advantage […]
by Kent Sterling “Calipari doesn’t like the (one-and-done) rule anymore than you do!” a relentless wave of Kentucky fans write in their comments to my posts critical of Kentucky basketball coach John Calipari. They also write that Calipari just recruits the kids destined for the NBA better than anyone else, and to hate Kentucky for […]
by Kent Sterling With every word out of John Calipari’s mouth at the Midwest Sweet Sixteen in Indianapolis, I lost more faith in humanity. During a time when honesty matters less and less in government and business, Calipari is setting a course for the sub-basement where truth is not acknowledged as a concept. His assessments […]
by Kent Sterling March Madness doesn’t exist in Kentucky; it’s just Madness because it runs through all 12 months. There are crosstown rivalries like the Cubs and White Sox, Jets vs. Giants, and college football’s Michigan vs. Ohio State, but there is nothing quite like college basketball’s Louisville vs. Kentucky locking horns in March. When […]
by Kent Sterling KentSterling.com tells the truth through the eyes of Kent Sterling, which makes it inherently unique. That’s pretty simple. That’s the brand, and everything posted here reinforces it. The drive to tell the truth isn’t a marketing position, but the only thing I believe to be worth my time and effort. Writing is […]
by Kent Sterling There was an interesting, but one-sided debate yesterday on Twitter about Kentucky’s lack of desire to play Indiana at either Rupp Arena or Assembly Hall after the UK 73-72 loss to the Hoosiers in Bloomington on December 10, 2011. Dan Dakich challenged Kentucky fans with logic, and Kentucky fans responded – as […]
by Kent Sterling Why is it inherently bad to pay college athletes commensurate to their value? Other than it never being done – at least not above the table – is there any justification for not allowing basic economics to operate unfettered for athletes whose work makes a lot of money for everyone associated with […]